Managing Your InBox

Google “Email Overload,” and you’ll come across an endless stream of both lamentations and suggestions from people who have come to view the inbox as a sort of albatross choking the productivity from their lives.

Many may feel this way, but there are ways to tame the beast.

Ideally, this happens before email ever reaches the inbox. That’s part of what Sendmail does—reducing spam and other clutter through intelligent email policy management.

But there’s only so much that can be enabled on the backend (which I’ll spend more time on in a future post). A lot also depends on you. And while the internet already offers suggestions aplenty, as someone who’s spent the last 15 years or so working for companies that specialize in the management of email and other electronic communications—and as someone who like you has struggled to get a handle on the inbox—I thought there still might be enough room to squeeze in my two cents.

And here they are:

1. Use your folders

  • Someone once told me the trick to managing the inbox is to stop thinking of it as a to-do list. Emails should support the completion of tasks, not create new ones. Of course, there’s always the one-off requests you’re going to get, but email for the most part can be categorized by activity. If you create a folder for each activity, you can quickly eyeball each note, route it appropriately, and then address it only when you’re ready to start working on that particular task

2. Wait

  • Email isn’t real-time. So why try to respond in real time? Instead of firing off a reply everytime a new email comes in, let it breathe awhile. This will prevent that endless back-and-forth trap that chews into your productivity by showing senders that email isn’t just another form of instant messaging for you. Once your colleagues realize their emails won’t always be met with a fast reply, you’ll feel more comfortable ignoring emails as they come in until you’ve completed the task at hand.

3. Use other communication methods

  • Email isn’t instant messaging or social media or the phone, and as long as you’re reachable via these technologies, it doesn’t happen to be. As long as people know there are other ways of reaching you for more urgent matters, you’re still available to put out fires when needed. The best part? People tend to cut to the chase more when they’re IMing or phoning, which means even less time is taken from your day.

4. Keep your work separate from the personal stuff

  • With more people emailing from their mobile devices, it’s become common for people to send work matters from personal accounts and vice versa. The result is unnecessary distractions during the work day and no real punching out for personal time. Cut down on this by being more careful about who you share your email accounts with and which accounts you’re using to send emails from in the first place

5. Practice safe sending

  • Just as you should insulate yourself from unnecessary email, you must also be responsible about the emails you generate. I read somewhere that reading the average email takes about 15-20 seconds. This doesn’t include the time spent constructing an email, searching for the right attachment, sending the email, and reading and constructing replies. Before you click send, ask yourself: Do I have time for this? If not—if the objective of your email can be resolved much more quickly on the phone or face-to-face—then you need to click cancel.

There are also a number of new apps and tools out there that help people better manage their box—Sanebox is one interesting example, though I have not yet tried any of these tools – have you? Of course, there are other ways to cut down on the clutter. How do you do it? Please share!

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Government Leading Innovation in the Cloud

Who said government is stodgy and wasteful?

When it comes to cloud computing, government’s on the forefront—particularly when it comes to cloud-based email. The US Army, EPA, GSA, Interior, Labor, the USDA…They are all among the government organizations moving email to the cloud under Obama’s “cloud first” policy.

The US Department of Veterans Affairs is showing particular prudence by starting out with a relatively small, 15,000-mailbox pilot to make sure it’s properly addressing all the security, compliance, governance and cost-savings concerns that are all part and parcel of the email-in-the-cloud package. Then, the VA will up the roll-out to 600,000 mailboxes to save what it hopes will amount to about $85 million in maintenance fees, support staff and aging hardware it will no longer need.

I hope other organizations regardless of sector are paying close attention.

Everyone wants to save a buck, of course, but it’s not as easy as many think. The email infrastructure of large and regulated organizations, for instance, are tied to directory-driven policy enforcement, routing, and core infrastructure for hundreds, sometimes thousands of applications and machines that automatically generate e-mail day in and day out. Trying to move some email to the cloud (when it’s even possible) simply isn’t worth the negative ROI or risks associated with security, compliance, and system failure.

Another problem for government, but others too, is that the public cloud often fails to meet the tight requirements for encryption, data loss prevention, policy enforcement, compliance, archiving and many other security needs. And so we watch with great interest as the Department of Energy and the National Nuclear Security Administration continues its work on the secure, hybrid cloud model they began working on last year.

We’ve long stressed the wisdom in deploying flexible on-premises/in-cloud hybrids that can support the various deployment options for mailboxes, security, archiving, routing and policy management. Gartner too has said that large, complex and heavily regulated organizations have unique requirements that cannot be entirely fulfilled by cloud-only provisioning.

Perhaps you don’t pay much mind to what Sendmail or Gartner has to say about cloud computing. But the National Nuclear Security Administration? As their CTO says, if it’s enough for a nuclear weapons complex, it’s probably good enough for the rest of us.

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How do lovers use tech to connect?

Today, Sendmail released a cool infographic entitled, “Communicating Love in the Modern Era.”

Based on a survey of more than 200 people, the infographic shows how spouses, romantic partners and love interests prefer to communicate across a wide range of technologies, including the phone, email, social media, and texting.

It turns out, despite all the new avenues available to check in and hook up, people still prefer hooking up and checking in the “old fashioned” way, with the telephone, texting and email in a virtual tie for first place. Facebook factors in somewhat at 11%, but the biggest surprise was in instant messaging and video chat. Despite the real-time, conversational flow of IM and the face time made possible by video, only 5% of respondents chose either of these as the tool of choice for romantic connections. Meanwhile, Instagram, Google+ and Twitter proved to be romantic wastelands, attracting 1% or less of the vote.

Respondents demonstrated overwhelming concern around privacy, with 75% saying they’re worried about prying eyes at least some of the time. This would explain why only 3% turn to corporate email vs. personal email to discuss matters of the heart.

While allowing loved ones to connect, technology also proves to be a bit of a mischief maker, with 16% admitting they accidentally sent an intimate message to the wrong contact. Texting and email were the biggest culprits at 68% and 15%, respectively.

When comparing the responses of men and women, we found both genders shared the same preferences all across the board. People also for the most part felt the same regardless of age, though we observed an interesting relationship between age and the use of email and video chat: younger people tend to prefer video chat over email while the opposite tends to ring true for the older set.

What do you think of the findings? How do your preferences compare?

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Is Email Dying?

The articles continue to pile up; all suggesting that e-mail is either dying or dead.

It reminds me of a bit comedian Bill Cosby used to do: I keep overhearing my teen daughters telling my wife: ‘Mother, it’s my life. Your life is over.’ The first time I heard that, I went upstairs and packed. I don’t want to live with no woman whose life is over.”

And packing is exactly what some companies like the LAC Group and Atos are doing. Both have launched very public missions to completely rid their organizations of e-mail. No sense in living with a tool that’s doomed for failure.

Except, it’s not.

When it comes to getting the job done, Facebook, Twitter, Salesforce Chatter, and Yammer—just to name a few—certainly play an important role. But so does the 140 year-old telephone. Sure, today’s phones have evolved to meet modern day needs just as e-mail has and will continue to evolve. Social networks aren’t replacing the telephone, IM, texting, e-mail or in-person conversations. They’re growing alongside these communication methods.

In fact, as the use of social media and other technologies—particularly mobile—grow, e-mail too will grow. The Radicati Group expects the number of worldwide e-mail accounts to jump from 3.3 billion in 2012 to 4.3 billion in 2016. And for all the talk of Twitter, Facebook, and Google+ replacing e-mail, they all include e-mail-like messaging capabilities.

What happens when the phones go down for a day? Business lives on. Take away social media, business continues on. But what about when we can’t send or receive e-mails? Business grinds to a halt. Departments are paralyzed. The entire enterprise stops, because e-mail is more than spam and a bunch of water cooler missives. Take it away, and not only are you impeding person-to-person communication, you’re completely shutting down system-to-system and system-to-person communication. E-mail is even used to control both government and commercial satellite repositioning. You can’t replace this with Twitter.

Of course, e-mail isn’t without its faults. Reduction of clutter, for one, is a good thing. Not just in terms of spam and frivolous e-mail, but on all platforms. Social media platforms also generate a lot of noise, and there is a fatigue associated with its post-to-all mentality. Keeping up with all the ideas—some good, some not so good—takes time. And enterprise tools such as Salesforce Chatter are commonly experiencing drop-off as a result.

As Altimeter Group analyst Charlene Li wrote in a recent report, “Some organizations have deployed social networking features with an initial enthusiastic reception, only to see these early efforts wither to just a few stalwart participants.”

E-mail isn’t dying. It’s bigger than ever. Does e-mail—rather, the 25-year-old infrastructure most organizations rely on to handle it—need to be modernized? Yes. Fortunately, this is already happening within the largest organizations, and other businesses are sure to follow—not out of some noble desire to save it, but because in reality business’ reliance on it is growing, not shrinking.

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2013: Year of the Hybrid Cloud?

Last month, Network World predicted 2013 would be the year of the hybrid cloud. I think they’re right on.

We talked about the hybrid cloud at last year’s Sendmail EMEA User Symposium, and at our User Summit in Washington DC, where major financial, telco and other organizations presented their case for combining hybrid cloud architecture with our Sentrion platform for on-premises and in-cloud email management.

But while 2013 may be the year of the hybrid cloud, not everyone seems to have caught on. While 83% of organizations expect to move email to the cloud by 2014, only 22% plan to adopt the hybrid approach that Gartner Research, other analysts, and even the cloud providers themselves say is today’s simple reality. Only 22%.

Emails do a lot more than people think. More than half of them are now generated by machines—not people. They’re sent by airlines to confirm flights. They’re sent by copiers when low on toner. They even position satellites.

Managing this so-called machine-generated email in the cloud simply can’t be done without compromising security, compliance, system functionality, or even the entire messaging infrastructure. Heavily regulated organizations are at particular risk, because they have so many systems generating sensitive information.

To make it even easier for these organizations to adopt hybrid-cloud email, we partnered with Mimecast to provide a one-stop shop for hybrid-cloud email management solutions.

In fact, in looking back, I have to say Network World was not exactly right. The year of the hybrid cloud—for Sendmail, at least—started in 2012!

But don’t worry; we agree that it will explode in 2013, especially for email. And that 22% number–we expect that to increase significantly as enterprises begin to realize that a hybrid email architecture is the only viable way to reap the benefits of the cloud.

What are your cloud email migration plans?

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Sendmail and Mimecast Join Forces

This morning Sendmail announced a new strategic partnership with Mimecast that we think our customers will be really excited about as they consider different options for moving certain email functions to the cloud.

After discussions with many of our customers at our various User Summit’s and in our regular on-going interactions, we set out to find the best cloud email application provider that we felt could stand up to the complex email requirements of large businesses like theirs.

After much due diligence Sendmail chose to enter into a strategic partnership with Mimecast.

Why Mimecast?

Because we know large global businesses with complex messaging environments all have different needs, different ideas, and will make different choices about how they’ll deploy email and email management applications in the future–some of them will choose to move mailboxes to the cloud, some of them will not.  Some will move AV/AS hygiene, archiving, or other email applications to the cloud while others of them will leave them on-premises.

What is clear is that it is unlikely going to be one or the other for most large companies. They know that Sendmail Sentrion’s are needed on-premises to manage and route email generated by on-premises applications and machines and to handle policy enforcement, among the many other things they rely on Sentrion to handle.

This means that you need a cloud application provider that can integrate and work hand-in-hand with Sentrion, and that is why we chose Mimecast as our cloud email application partner.  Mimecast takes the same approach to email as Sentrion. Mimecast was built from the ground up, as a cloud platform with API’s to make integration with on-premises Sentrion’s seamless and secure.

We believe it made perfect sense to partner with Mimecast–Sendmail can now provide enterprises a full spectrum of in-cloud and on-premises email applications and the flexible choices required to meet their unique hybrid email architecture requirements.

Sentrion Cloud Apps Powered by Mimecast

Email Security

Sentrion Email Security Powered by Mimecast provides the most comprehensive, cloud-based email risk mitigation available in the market today and they have been critically acclaimed by Gartner and named CRN Security Vendor of the Year.

Email Archiving

Sentrion Email Archiving Powered by Mimecast cuts the cost and complexity of secure, accessible email archiving. It gives your users instant access to every email they’ve ever sent or received and it gives you central control of email retention policies. As much storage as you need, whenever you need it. No more email backups. The Sentrion Email Archiving Powered by Mimecast cloud-based platform stores all your email—internal and external— in a highly secure and resilient archive, giving you as much space as you need.

Email Continuity

Sentrion Email Continuity Powered by Mimecast delivers always-on, seamless email availability through automatic service failover and failback in near real-time during an email outage. It integrates so seamlessly with Microsoft Outlook that your employees will just continue using email safely and securely — whether the email outage is planned or not.

Learn more about Sentrion Cloud Apps Powered by Mimecast here on Sendmail.com and read the press release here.

Posted in Barry Shurtz, Cloud, Email Backbone, Email Security, Sentrion Cloud Apps Powered by Mimecast | Leave a comment

Recap of Sendmail’s Annual Messaging Infrastructure Summit

To all Sendmail customers who could not attend this year–we’re sorry that you missed this year’s annual International Messaging Infrastructure Summit held in Washington DC on election week.  You missed out on some excellent discussions ranging from cloud email to managing machine-generated mail with the new Sentrion REAC product.

I wanted to recap some of the great material that was presented and to also encourage Sendmail customers to contact your local Sendmail Sales Manager or Systems Engineer to have them give you your own “guided tour” of the presentations. For Sendmail propsective customers, send us an email at info(AT)sendmail.com and request a tour of the presentations.

Sentrion Rogue Email Application Control (REAC)

All conference participants were automatically eligible to become part of the early adopter program for the new Sentrion REAC product that was announced and discussed in detail at the Summit:

“It’s become a matter of man vs. machine as enterprises begin contending with the growing security and compliance risks presented by the uncontrolled high volume of email messages being generated by applications inside enterprise walls,” said Sendmail President & CEO Glen D. Vondrick. “Left unchecked, these machine-generated emails can result in the complete shut-down of IT networks at any time, though the potential for mayhem is at its highest during email-to-cloud migrations.”

Sentrion REAC product manager, Christiaan van Woudenberg, spent a lot of time introducing the new Sentrion REAC product to the audience and also gave an in-depth demonstration on how the product works.

Contact your Sendmail Sales Manager today to learn more about Sentrion REAC and the early adopter program and read the full news release here.

Customer Spotlight Presentation – EMC

Cathal O’Mahony, Director of Global Messaging with EMC gave a fantastic case study presentation of their history of relying on Sendmail technology and expertise.  EMC started with Sendmail back in 2007 and evolved from open source, Sendmail software, Sentrion hard appliances (MP), Sentrion virtual appliances (MPV) to now using a Sentrion-based private cloud solution.

Cathal was also presented this year’s Sentrion Innovation Award.  Congratulations to Cathal and his entire messaging team at EMC!

Sendmail Presentation on Sentrion in the Cloud

Sendmail’s VP of Cloud Enablement and CTO, Greg Shapiro, spent some time telling the audience about some exciting upcoming Sentrion Cloud offerings.

This is another don’t miss presentation–contact your sales team to learn more.

Customer and Partner Presentations

We also had an excellent presentation from Sentrion customer Rakuten (the “Amazon.com” of Japan), as well as a presentation from Sendmail private cloud partner CSC.

Industry Presentation:

Michael Osterman, of Osterman Research, did an excellent presentation recapping an extensive survey they conducted on moving email to the cloud.  A couple of key points from this presentation:

“Large and heavily regulated organizations will likely never adopt cloud email to the same extent as smaller and less regulated ones”

“Email-generating applications and systems serve as something of an “anchor” that restricts migration to the cloud

Customer Panel

We ended the regular session on the first day with a very lively panel discussion lead by Michael Osterman.  The group then adjourned for the Partner Fair and a fun dinner at a nearby Cuban Restaurant and Rum Bar.

Thanks to our Partner Fair Sponsors: Commtouch, Cloudmark, CSC, Hitachi, Rpost, and Trustsphere.

Finally on Friday there were in-depth presentations on Sentrion REAC as well as an extensive presentation of the Sentrion product roadmap – Past, Present and Future.

I encourage you to contact your local sales team to bring the Sendmail International Messaging Infrastructure Summit directly to you.  They have access to all the presentations and material and would be happy to walk through them with you.

We hope to see you at next year’s event.

P.S. Our EMEA team is offering a special EMEA focused User Summit coming this April 25 and 26 in Dusseldorf Germany.  Stay tuned for more information.

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We’ve been warning you about it. And now ReadWriteWeb wrote about it.

In a post entitled, “Automated Emails: Are You Launching a Denial of Service Attack on Your Own Company,” tech reporter Brian Proffitt addresses the issue organizations are beginning to encounter as they attempt to migrate email to the cloud without considering the hundreds, if not thousands, of undetected systems and apps that pass automated emails back and forth within and beyond corporate walls.

Quoting Sendmail’s very own CEO Glen Vondrick, the post acknowledges that “applications can generate hundreds of messages per second,” and “if something goes wrong, a mail storm can create a denial-of-service-like attack on the company’s own servers.”

Talk about bringing down the business from the inside.

The post goes on to say that properly managing traffic on corporate networks can ultimately save big organizations from big headaches, but that you “have to know where to look.”

One large financial institution recently discovered through Sendmail that they had as many as 10,000 of these email-generating apps and systems. If they had tried moving email to the cloud without addressing their systems dependence on email, many aspects of their business would’ve come to a halt. Other organizations haven’t been so lucky.

But, Proffitt agrees that “out-of-sync timestamps and simple network topology changes can also throw off these apps’ messages,” meaning chaos may not just be a matter of cloud migration.

For you and your organization, it may just be a matter of time.

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Sentrion 4.3.0

Hello Sendmail customers-my name is Steve Martensen and I am in Product Management at Sendmail. I’m relatively new to Sendmail, but I’ve been in the email industry for decades and am thrilled to be working at a company with the history and successes that Sendmail has experienced. The most recent contribution to that being the release of Sentrion 4.3.0. This release includes but is not limited to:

• Upgrade of Sendmail Messaging Directory: Utilizes version 2.4.31 of OpenLDAP and its associated improvements; allows for full as well as incremental replication

• Policy Engine (Mailstream Manager) Updates: Increased performance; updated default attachment scanning settings for today’s increased file sizes; support for additional file types and handling of ‘unscannable’ files; AS/AV updates

• Improvements for Administrative Tasks: Broader field validation; improved installation and upgrade experience; access to more files for “expert” administrators

• Support for VMware VSphere / ESXi 5: The latest from VMware and all the benefits that entails for your infrastructure

• Updates to a number of third-party components and various security, performance, and stability-related improvements

Access to this release as well as installation instructions, for existing customers, may be found on your support page. If you are not currently a Sendmail Sentrion customer, please don’t hesitate to visit our website for more information regarding our platform and sales contact. Additional information regarding the impact of this release on the End of Life/End of Support status on prior releases is available on your support page as well.

From the “Murphy strikes again” front, we were notified of a security issue with embedded software shortly after Release to Manufacturing so be sure to check out the Hotfix information as well.

I look forward to keeping you all informed of product enhancements and releases in the coming months.

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Did you catch it?

This week we announced 300% sales growth over the past three years in Japan, where smartphones surpassed feature phones as the most acquired device last February.

But we can’t give all the credit to Japan. Our Country Manager Nobuhiro Suemasa has been meeting every opportunity to provide enterprises and ISPs with the capabilities and support they need to feed user demand for critical smartphone messaging features. Thanks to Nobuhiro Suemasa’s tireless leadership and the hard work put in by his team, Sendmail is now used by more than 600 Japanese organizations, including 9 of the country’s largest email service providers and mobile operators.

That translates into roughly 50 million mailboxes for Sendmail, and a well-deserved VP promotion for Nobuhiro Suemasa.

We’ve come a long way. But with smart phone usage and machine-based email for core business operations continuing to grow rapidly in Japan and all over the world,  I’d say we’re still just getting started.

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